There are times in life when people need your help. They might need a little nudge. They might need a few bucks to get them over the hump. They might need just some advice or support. You never know what small thing you can do for someone that will make a huge difference to them.
Author: Tony Zeoli
An accomplished tech house and house music DJ with a music industry and DJ culture career spanning over 30+ years, Tony Zeoli brings a unique blend of accessible underground dance music to a global audience through his Netmix Global House Sessions Podcast broadcast over Netmix.com, iTunes and MixCloud. Originally from Boston, Tony is a former Billboard Dance Chart Reporter who held residencies at The Loft, Roxy, Europa, Venus De Milo, M80, Cat Club, and other notable venues. Tony Z is also known as an influencer, innovator, and entrepreneur. He was a founding member of X-Mix, Inc DJ Remix and Management company, he inspired DJ and remix culture globally and subsequently went on to launch Netmix in 1995 - being the first to bring mix shows to the Internet.
neighborbee.com is live!

Over lunch at Cafe Amrita on the Upper West Side, neighborbee founder, Anthony Lobosco and I met to discuss the vision for supercharging what was a simple blog with content about New York City neighborhoods into a hyper-local social community. A place where neighbors could freely post what they love about their communities and well, what they don’t love so much. Lobosco, a Fordham alum and telecom industry sales executive has had his share of stress as a New York City co-op owner. He believed that if people could just have a place to publish information down to the building level in major cities, it could be a transformative in many ways. And, oddly enough, we share the same first names. We’re both of Italian-American descent. My wife’s business has a bee in the name: Melibee Global. And, our wives first names are Melissa!
I had recently launched Digital Strategy Works, my digital strategy and WordPress consulting company out of my Bronxville apartment after spending one year at a web development agency in Farmingdale, NY. My wife and I had discussed my driving from Bronxville to Farmingdale everyday. While I spent some nights at one of the founders houses on Long Island, the 3-hour round-trip drives were taking their toll on my health and our relationship, so we decided that I would leave my job and take a risk on my own business.
Since 2003, I’d been publishing my music blog, Netmix.com on WordPress. Over the next 6-years, I engaged with the WordPress community, helping others with their issues in the WordPress.org forums while building my knowledge of the platform. As WordPress grew, opportunities to build WordPress sites for others started to come in. In the summer of 2009, about 9-months after I’d left my job, I signed an agreement with Anthony to build Neighborbee.com. I would project manage the site and hire developers in Boston for the build.
Anthony and I began to spend many nights drawing up the information architecture and business requirements documentation for the site. We used an office at Fordam University’s alumni association in Columbus Circle. I can’t recall how many nights we spent working out the documentation for the project, but it’s safe to say it was a lengthy process. We found that we got along quite well. Anthony was a solid client who understood the task at hand. I don’t think either of us knew what we would be in for, but with his vision spelled out and my ability to partner and drive development, we set forth on a path for success. That path was a 3-year journey, which finally came to an end, or should I say, new beginning, over the last few weeks. After 3-years of development, we finally launched neighborbee.com. In those 3-years, Anthony moved to Stamford and I moved to Chapel Hill, Carrboro, back to Chapel Hill and then to Winston-Salem. Anthony and his wife also had not one, but two babies! Imagine working full-time, building your start-up and having two children at the same time. Makes me exhausted just thinking about it.
Of course, Anthony and I could not do it alone. WordPress developers Jeffrey Marx, formerly of the Journal News in Westchester and CBS Local and now at Gilt Groupe and Michael McNeil, a student at UNC Chapel Hill who both have contributed a great deal to the growth and success of Digital Strategy Works, spent countless hours perfecting, cajoling and moving neighborbee in the right direction. While we’d started off with the web shop in Boston who shall remain nameless, given the negative experience we had with them, Jeff and Michael brought the right mix of experience, passion and creativity to the project.
We’d also gone through a couple of designers, but couldn’t seem to get the visual experience down to a web 2.0 look and feel, but Anthony brought on Chris Antonelle, a web graphic designer in NYC, who added the right mix of colors and style and brought it all together. We would have been finished last year, but we all agreed to let Chris do his magic and we’d implement the solutions. What you see today is the result of that effort.
Lastly, we needed someone to deal with content. While the neighborbee Dev team are gifted in their own ways, it was important to find someone who could shape the editorial voice of neighborbee as well as enhance our social media profiles on Facebook and Twitter. Anthony turned to Elance and found Julia Crenshaw-Smith, a freelance marketing and editorial consultant who we brought on to give neighborbee it’s, well, honey – if you will. Julia turned the site’s prior content into usable material to seed the network. Now, it’s up to the users of neighborbee, who can join with their zip code or address in NYC-only, to explore their neighborhoods and seed their hives with honey.
Yes, all this was done while working nights and weekends over the past two-years. I’d taken a job at UNC Chapel Hill School of Journalism and Mass Communication in July of 2010 to build out the digital presence of a $4M gift-funded newsroom to teach students digital journalism, social media and audience engagement. Through November 2011, I pitched in to manage the continued build out and revised graphical user interface. After a scandal at UNC, which saw my boss get canned for carrying on a relationship with a student resulting in a downsizing the program, I found a new opportunity at Market America in Greensboro, NC, where I am leading product development of an online music platform for artists, Getconquer.com. While the work that I am doing by day is very important, neighborbee has become – for me, a labor of love and dedication. The project is so important for many reasons, as it can really open up communication in neighborhoods and go into buildings, which local news organizations simply cannot cover.
Yes, it’s going to take a village. A village of bees, that is, to get neighborbee off to the start it so deserves. We’re looking forward to that user adoption and providing ways for users to really engage the site. The next step is obviously mobile and we have plans for that as well. And, we’re starting to build out funding strategy, putting together our pitch deck and submitting our application to pitch at New York Tech Meetup sometime soon!
So, without further adieu, I present the home page of neighborbee.com below. Let me know what you think by posting a comment here on my blog.

Fixing my portfolio!
Okay, so I finally got around to fixing my portfolio page. It's been a long time coming!
Tony Zeoli on WordPress & Social Media at the Brooklyn Design & Technology Meetup
Wow, how time flies! It’s been well over a year since I gave this talk on WordPress & Social Media at the Brooklyn Technology Meetup. If you know me, you know I live and breathe WordPress through my digital strategy consultancy, Digital Strategy Works. While WordPress is not necessarily inherently social, there are a ton of tools for WordPress, like JetPack, which is a multi-feature plugin with a number of tools to help you site be social.
Here’s the video…
Deep Moments In My Melodic Soul
[8tracks url=”https://8tracks.com/djtonyz/deep-moments-in-my-melodic-soul/edit” ]
My thoughts on Boston
Boylston Street is now open. The surviving bombing suspect is being held and closely monitored in a medical facility at Fort Devens. Those how died have been honored gracefully with tributes and send-offs by thousands of people who loved them or traveled many miles just to be there to support their families. The suspects mother is crying foul, accusing the United States government of a conspiracy, but the Russians have on tape a “vague” conversation with her and her other son (who died in the ensuing shootout) with talk of “jihad.”
Boston is in the healing phase. Next year’s Boston Marathon will go on and people will not be afraid to run, in the same way that people are not afraid to go to downtown Manhattan. Our culture celebrates life. We don’t much believe in martyring ourselves, because someone told us that killing others indiscriminitely is the best possible solution to a problem. Americans are far stronger than a bomb in a pressure cooker left on the street by two bumbling terrorists who had no real plan, but were able to get off a minor spectacle that only proves their acts of terror leaves us strong and more united in the face of evil.
As a human being, I will never understand what it’s like to come from some of these countries, where hope is non-existant. Where danger lurks around every corner. Where people are murdered not just because of their political idealogy, but also because of their faith. Where thousands have been exterminated for no reason other than being the wrong color or being on the wrong side of a war.
I’m sure it has to be extremely difficult to know that your extended family was exterminated and that every day, whoever controls your homeland is choking off your ability to live in peace, raise a family and prosper. Once those things are impacted, there is a propensity to lash out. You listen to others tell you how horrible the West is and how Western powers are responsible for killing your extended family or the families of your childhood friends. And, they implore you to take action. While they talk, they hand you the bomb or gun and then you have to decide if what you’re about to do is acceptable. Is it right? Is it just?
For those who see no hope and no way out, they seem to take the road of violence. They turn around and point the finger at the West and say, if you didn’t kill my brother, father or mother, I wouldn’t have killed yours. But, with so many killing on each side, it become hard to determine the justifications for just about anything. It becomes fog in the cloud of war and there is no clear way out.
I know that every situation is relative to the time, place and space we each occupy at a given moment. As a young person growing up on Boston, I felt disenfranchised. I did’t feel like I was worthy of being hired to do just about anything. Most of my early jobs were odd jobs. I had a lot of jobs that were meaningless and I realized while I was doing them that they were just a stop-gap solution to solving the greater problem, which was: what am I going to do with the rest of my life?” Fortunately, I chose music as a career and over the next 23+ years, I built my career in both music and digital media. At one time, I could have turned to crime to make ends meet, but I had learned from my parents the value of hard word. That what you put in is what you got out. Sure, there were times it would be unfair, but to lash out and kill others over my perceived inability to assimilate in my surroundings, whichever they were, was really on me to figure it out. And, figure it out I did. Today, I’m married to a wonderful woman. I have a stable job in my chosen field. And, I am using the knowledge I’ve built up to sustain my career and grow as best I can.
Of course, I didn’t grow up in a war torn country. I can’t understand the dynamics those people face. I’ve talked to some – I remember one guy who used to clean the laundry mat in Brookline, near Coolidge Corner. He told me of fighting in the Lebanese militia. Listening to him tell me his story, I couldn’t imagine what it’s like to see your homeland torn to shreds by tanks and fighter jets dropping bombs and leveling city blocks. How, if you’ve seen these things, are you able to live amongst a civil society, where this type of extreme violence does not exist?
One of the things that I’ve been left with thinking about after the events of the last few weeks, is that there are people who feel so angry about whatever it is that troubles them, they will go to great lengths to be heard or be felt. Those lengths included murdering others in an attempt to raise the profile of an issue or get their way. What’s fascinating, is the fact that these people are choosing to be heard through violence in the belief that if they can get off a shot and kills some Americans, it will make us go way and not get involved in their lives. What it ends up doing, is bring more people into the situation, who then will spend all their days tracking down the people that committed this horrific act. Because we don’t sit still and because we’re super motivated, we will go to the end of the earth to find people who attack us. Osama Bin Laden can attest to this, if he were alive today. He’s not, because we did. It’s that simple.
I want to make it clear that this is not an anti-Muslim post. I have many Muslim friends and I have great respect for their religion. I know that my Muslim friends abhor the violence committed by one of the people in their extended community, in the same way I am angered by Christians who murder abortion clinicians and doctors over their perception of right to life. It bothers me greatly that non-Muslim’s will point the finger at all Muslims and say, “it’s you who is responsible for your brother’s or sister’s crime!,” when that is obviously not the case. What this does, is only raise tensions between our communities. That is not the best way to tackle these issues, because the growing animosity only fuels misplaced justifications of extremists who use the mistrust to fuel new attacks.
For me, the bombing and subsequent shutdown of Boston by the governor, Deval Patrick, reminds me of a time growing up when a felon escaped from prison, which I vaguely remember as being Walpole State Prison (I could be wrong). I’d come home from school that day only to be told by the police to hurry up and get to my apartment and lock all the doors and windows. They were looking for the convict and thought he might be holed up somewhere in our apartment complex. While many in Boston complain about the order to lockdown Boston, I remember thinking that it was better for me to be in the house and let the police find the escaped convict, then be outside and a possible target.
Growing up in Allston/Brighton (the carjacking happened near Commonwealth Avenue in Brighton) with connections in Cambridge (I worked at a record store a few yards from the Mobil station where the carjacking victim had escaped to) and Watertown (as a teen, I worked at the Arsenal Mall and my sister’s in-laws are from Watertown), I followed the police chase that night on scanner app for my iPhone. It was fascinating, yet scary to listen to, because I knew every street announced by officers over the stream. I was able to visualize exactly where they were as the chase and subsequent shootout transpired.
From the moment my wife told me that an MIT officer had been shot, I knew it was the bombing suspects. I can’t remember ever hearing of an MIT police officer being shot in the line of duty. Maybe it’s happened before and I just never knew about it, but this time and only a few days after the bombing, something told me that the bombing suspects had shot him and were about to embark on a night of terror. I immediately downloaded the scanner app and we tuned in, listening to the events unfold until well past 2 am. Of course, I was worried for my family, but I knew that they all wouldn’t be near the shootout location. My sister and her daughter do live about a mile or so away. I’m glad the suspects didn’t get that far.
It’s a testament to the bravery of the Boston Police, MBTA SWAT team, Cambridge Police and, of course, those brave Watertown Police officers who rarely ever see this kind of action, that they were able to capture the suspect. The bombings were horrific and the aftermath sad, given those who died and others who lost limbs or were severely physically injured or emotionally scarred. Having seen 9/11 happen myself, I can sympathize with my Boston sisters and brothers. What I know is that these things, despite their ugliness, will make everyone in Boston a bit more appreciative of their lives and their commitments to each other. It will strengthen resolve like it did for my friends after 9/11. We all will go on, not forgetting or living in fear, but facing realization that life is just not the same. We’ll be vigilant, but not afraid to walk, run, crawl or wheel ourselves to the finish line. For the Boston Maraton is a Boston institution that cannot be defeated by two crazed individuals who turned to violence over discourse and evil over good. One has lost his life for it, as he should. The other may lose his, as he should as well. While I don’t believe in the death penalty, I do reserve the right to believe for special cases – this is one of them.
Wireless DJ or a fraud? You be the judge
So, one of my DJ friends on Facebook, Curtis Atchinson, posted a YouTube video on Facebook today of a DJ on day-time TV somewhere in Russia or the Ukraine spinning CDs while a singer performs the backing vocals to a track. If you look closely, there are NO WIRES attaching the Pioneer CD decks to the mixer. Nor is their any electricity going to ANYTHING!
This is just plan fraudulent! It makes Milli Vanilli look like the Rolling Stones. One of the most egregious, fraudulent DJ sets I’ve ever seen with my own two eyes.
Okay, so maybe it’s a day-time TV show. Maybe they didn’t outlets nearby. Maybe some set designer was too concerned about wires that would clutter the front of the set. Really? They couldn’t plug anything in?
We’ll never know if this DJ has any talent whatsoever, but he’ll have a lot of explaining to do when this video takes off virally across the web and his DJ career is ruined, because no one will ever trust that he’s actually playing the music at his gigs.
Of course, she’s lip-syncing too. Fraudulent bliss, for sure.
Tony Z’s take on Spin.com’s streaming and Dance Music article and comments
Okay, so I've read Phillip Sherburne's piece and many of the comments from DJs, Producers and others who ask some very good questions about streaming and cite many reasons why the quality of dance music seems to be suffering. Sherburne writes that today's dance music producer is so frazzled between DJ gigs and travel, that they have no time to write quality music. Is that true? I don't know, but what I do know is that music production is vastly different today than it once was. No longer are you stuck in a studio for a 15-hour session or back-to-back all-nighters. You can get stems from others contributing to your production or vocals from your singer in your DropBox, then drop them into your Ableton production on that 19-hour flight to Singapore. Sure, you're not stuck in your home studio, but your hotel room, your flight or your limo ride have replaced the studio as your production environment.
Netmix Global House Sessions Podcast Episode 11
DJ Tony Z's Netmix Global House Sessions Podcast #11 streaming on MixCloud.com.
Bike Ride: Salem Lake 2x
Hit the trail today around Salem Lake in Winston-Salem, NC. It's a nice red with some low hills, a few straight aways and challenging turns. It was a beautiful day for a ride. Cool early on in the high 50's, but climbed into the low 70's by early afternoon.
You must be logged in to post a comment.