Archives: Projects

AP Young Readers Project Blogs

As Program Manager at the Associated Press (2005), I led design and development of the ASAP Young Readers Project blogs.

Solutions: Project Management, Product Development, Information Architecture




Synopsis: As Director of Information Architecture and User Experience Design at Zaah Technologies, I led product development, information architecture and creative direction for this fashion portal with social, shopping, and online portfolio creation & management.

Client: Zaah Technologies, WhatsWear Media

Solutions: Product Development; Information Architecture; Art Direction.

ScribdFiction & Literature Romance Science Fiction Body, Mind & Spirit Religion Business History Science Travel Self-help Cookbooks and Food

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Singularity Hub

Synopsis: My company, Digital Strategy Works, was contracted to develop the information architecture documentation for the redesign of


Client: OnWired, Singularity Hub

Solutions: Information Architecture

PDF Icon Wireframes

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Synopsis: As a freelance consultant to White Space Group, I produced a full set of wireframes for the website design and development of a music-oriented blogging platform and social community targeting teen females. The project was inspired and commissioned by former Epic Records President, Charlie Walk.

 Solutions: Information Architecture; UX Design

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Building Link

Synopsis: Led information architecture and web development of four custom plugins (floor plans, amenities, neighborhood and team members) and three responsive themes based on the Pagelines theme framework for Building Link, a provider of online building management tools for modern and luxury apartment communities around the United States.

Solutions: Information Architecture, Project Management, Product Development

PDF Icon Building Link Wireframes



National Museum of Hip-Hop

Digital strategy, online marketing, web development and content production consulting to the organizers of the nation’s first museum dedicated to Hip-Hop. The National Museum of Hip-Hop web site ( launched Q2 2010.

Solutions: Product Development, Information Architecture, WordPress Consulting; Creative Design Direction; SEO; Analytics; Video; Subscription Services; Email Marketing; Social Media Branding; Social Media Marketing

National Museum of Hip-Hop Website Screenshot



Pepsi Universe Football

Synopsis: KTV Media contacted me with a struggling project led by another development shop. They could not complete the work within scope. Over the course of 1 week, I contracted a Flash™ developer and we began to research the issues and finish up the project. We delivered a working solution, which set the stage for a successful marketing launch of this unique, interactive experience for Pepsi-Cola.

Client: KTV Media, Pepsico

Solutions: Consulting, Project Management, Adobe Flash™ Development

Melibee Global Education


Melibee Global is an international education consulting organization. Founder, Missy Gluckmann, was seeking a way to engage the professional international education community from an editorial perspective. Digital Strategy Works provided a WordPress-enabled solution to allow Missy to publish news and information to her target audience.

Solutions: WordPress CMS; custom theme design & development; plug-in management; search engine optimization; ongoing maintenance and digital strategy.

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