Digital strategy, online marketing, web development and content production consulting to the organizers of the nation’s first museum dedicated to Hip-Hop. The National Museum of Hip-Hop web site (https://www.hiphopmuseum.org) launched Q2 2010.
Solutions: Product Development, Information Architecture, WordPress Consulting; Creative Design Direction; SEO; Analytics; Video; Subscription Services; Email Marketing; Social Media Branding; Social Media Marketing
Synopsis: KTV Media contacted me with a struggling project led by another development shop. They could not complete the work within scope. Over the course of 1 week, I contracted a Flash™ developer and we began to research the issues and finish up the project. We delivered a working solution, which set the stage for a successful marketing launch of this unique, interactive experience for Pepsi-Cola.
Client: KTV Media, Pepsico
Solutions: Consulting, Project Management, Adobe Flash™ Development
Synopsis: As founder of Netmix.com, I collaborated Cablevision to build an Abobe Flash™ experience, Supamix, which broadcast streaming music programming curated by Netmix.
Solutions: Music Programming, Creative Design Direction
Synopsis: Developed product requirements documentation, site map and wireframes for this companion site to MetroTV’s daily music television program, The Daily Beat. This is a pre-MySpace music social network targeted at teen music fans in the New York City market.
Solutions: Content Management; Product Development; Information Architecture; Creative Direction; Project Management
Synopsis: As Senior Producer at MetroTV (Cablevsion/Rainbow Media), a regional cable television network, I contributed to product development, information architecture and creative design in the development of Cablevision’s first-to-market VOD music video application, since rebranded Fuse On Demand for deployment to SONY digital-set-top boxes.
As Program Manager at the Associated Press (2005), I lead development of the AP Hosted News video platform distributed to news organizations worldwide.
Solutions: Project Management, Product Development, Information Architecture
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